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TOUS started to forge a century of history marked by passion, the family, courage and honesty. The company has been acutely aware of how to adapt its business to modern times, fashions and techniques over the course of its century of history without ever compromising on its craft, tradition and essence. Three generations in the trade (the company is now on the verge of welcoming in the fourth) coupled with resolve and business acumen speak for themselves in the jewelry brand’s path to success.